Business At Work Essay -- Business and Management Studies

Business At Work1. Introduction1.1 AimThe aim of this report is to understand the Business Environment andwithin organisation of cover Motor confederacy (FMC), which includes theculture and gayagement of the company. This report will also analyseand evaluate communication channels and quality control that FMCpossess. Finally, conclusions will be drawn through the assessment ofthe process that is carried out by the company to meet theirobjectives, with recommendation of alternative approaches, which mayenable FMC with further success in the future takings.1.2 Report StructureThe investigation will follow a structured analysis approach,illustrated in Appendix I.2. Review of Ford Motor Company2.1 Company OverviewFord Motor Company is a public limited company, listed on the New YorkStock Exchange. Ford Motor Company is one of the populations largestmultinational automotive companies that manufactures and distributeautomobiles in 200 markets across six continents employing more than3 27,000 people worldwide. The company consists of eight core andaffiliated brands (Aston Martin, Ford, Jaguar, res publica Rover, Lincoln,Mazda, Mercury and Volvo) and automotive related services (Ford Creditand Hertz).In 1903, Ford Motor Company was established in Detroit by Henry Ford,when it sold its prototypal vehicle, the Model A. The introduction of theModel T in 1908, along side the development of the assembly line, thebirth of producing vehicles to the masses to sell in a low, inexpensiveprice. Since then, the company has continually expanded, beingpublicly listed in 1956 and acquiring a number of automobile andservices companies in the process, illustrated below in chronological separate1922 Lincoln & Mercury1979 Mazda (33.4% stake hold)1987 Aston Martin and Hertz1990 Jaguar1999 Volvo 2000 Land RoverWhen the company first started, it was a private limited company ranby a partnership of 12 people, a coal dealer, Alexander Malcolmsonthe coal dealers business manager, James Couzens a banker whotrusted the coal dealer 2 brothers who owned the machine ship thatmade engines a carpenter two lawyers a clerk the owner of ahaberdashery store a man who made windmills and air rifles. Theystarted with only $28,000 in cash, some tolls and some blue prints.1As a private limited companyT... ...the needs of customers and the need for ameliorate air quality.Fords Action- Ford has voluntarily certified all of our gasoline pickups, SUVs andthe Windstar minivan as low-emission vehicles (LEVs), years ahead ofregulation.- Our LEV trucks are cleaner than some(prenominal) cars on the road today.- Ford offers more alternative-fuel vehicles than any other majorautomobile manufacturer. They include models that operate oncompressed natural gas (CNG), turn petroleum gas (LPG), ethanol,and electricity. We are also focusing on a variety of advancedtechnologies, including hybrid electric vehicles (HEVs) and fuel cellvehicles, to significantly degrade emissions while not compr omisingutility.6---------------------------------------------------------------------1 microbe Ford 100 Years Anniversary Year Book2 Source www.ford.com3 Source Company Internal Website www.marketstrategies.ford.com4 Source Jim Padillas Building on Basics Triangle (refer to Appendix II)5 Source Bill Ford Internal e-mail to FMC Employees (refer to Appendix III)6 www.ford.com/en/company/ round/publicPolicy/airQualityVehicleEmissions.htm